Telecoms are the backbone of modern communication on a global scale. As the way we communicate changes, traditional business models are being challenged. With many aspects of our lives becoming increasingly interconnected and “smart”, telcos are shifting from becoming communication companies to offering “fully digital experiences”. This future bears great prospects but also distinct challenges. buynomics helps telcos leverage their data to tackle these challenges and maximize their profitability.
Key challenges telecom companies face
Due to technological inflation and strong competition in a highly competitive market, price changes must be made continuously.
Telecommunications companies fight for differentiation with innovative bundles and cross-selling benefits.
Promotions are the key for telecommunication companies to win new customers or up-sell and cross-sell current ones. Current solutions are unable to optimize long-term retention and profitability.
Find out how buynomics helps telecoms tackle these challenges
Reliably predict consumer behavior to make better and more profitable price decisions
Explore new possibilities in product development powered by our proprietary Virtual Customer technology
Annual Commercial Planning
Evidence-based commercial planning software powered by reliable predictions of consumer behavior
Key product features
buynomics' Virtual Customer technology offers various features for pricing & product managers:
Optimize your channels and trade terms with bespoke offerings that best fit the consumers’ preferences.
Create and compare an infinite number of scenarios considering price changes, portfolio changes, promotions or any number of combinations thereof to determine your best strategic course of action.
Simulate competitors’ actions and reactions to determine the effect on your own portfolio as well as the best strategic response.
Optimize core KPIs like profit, units, volume and revenue in a few clicks.
Gain deep analytical insights including elasticity- and demand curves for all products.
How telecoms benefit with buynomics
Maximize profits across your portfolio
Faster decision-making – get insights in minutes instead of months
With R² up to >95% we are up to 10 times more accurate than legacy solutions