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Webinar: 10 Imperatives for Embedding RGM as a Mindset with Mark Campbell (BIC)

Gain exclusive insights into successfully implementing a Revenue Growth Management (RGM) mindset into a global company!

In this webinar, we delve into the intricate world of RGM with our guest Mark Campbell, Senior Manager, Global Revenue Growth Management at BIC. Together with our moderator, Paul Hanke, they unravel the strategies behind building a thriving RGM team.

Discover BIC's innovative approach to aligning stakeholders, processes, and company culture, and learn what you need to get right from the start to facilitate a successful RGM transformation/journey. You will learn how goals, teams, data, and much more can be leveraged and harmonized for better outcomes in RGM. Mark will share examples from his hands-on experience working in the CPG industry for over a decade.

Seize the opportunity to transform your RGM approach and watch the webinar now!

Cover image for 10 Imperatives for Embedding an RGM as a Mindset with Mark Campbell (BIC)
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