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The Rising Importance of
Private Labels
Conducted on 14 Apr 2023
by

Paul Hanke
Head of GrowthPosition
As consumers continue to feel the pinch of inflation and rising costs, private labels are experiencing a surge in popularity as a more-value alternative to name-brand products. With this growth comes increased competition and pressure on consumer goods companies to optimize their pricing strategies.
Tune into our latest webinar recording, where we explored the driving factors behind the growth of private labels and offered insights into how CPG companies can succeed in this changing landscape. We further discussed the unique challenges and opportunities presented by private labels, as well as shared some real-world examples.
Don't miss out on this opportunity to learn how to maximize your profitability!