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New RGM Academy Course "PPA: From OBPPC to Global Roadmap" 👉 Pre-register now

Revenue Growth Management AI

Better decisions based on actual shopper behavior

Run agent-based simulations with Buynomics’ Virtual Shoppers AI to optimize all revenue levers, capturing cross-effects, cannibalization, and competition.

Trusted by industry-leading companies worldwide

2-4%

Profit impact*

95%

Predictive accuracy*

80%

Faster decision-making*


*depending on data quality and completeness

Evaluate how shoppers will respond before you act

Buynomics' AI transforms all your data into Virtual Shoppers that mimic the buying decisions of real customers with unmatched precision. Use these instant and accurate consumer insights as the single source of truth to make decisions on price, promotion, product, portfolio, trade terms, channel & portfolio mix. Our holistic approach uncovers links between critical revenue levers and provides recommendations for best results. Your key to profitable and sustainable decisions.

Pricing, the Key to Profitability

Pricing is the key to profitability, but predicting customer reactions is notoriously difficult. While outdated models like price elasticities provide inaccurate estimations, Buynomics considers the interactions between the products in your portfolio and those of your competitors. Make your decisions with confidence to achieve your KPI targets - in any market situation.

Virtual Shoppers AI

Attracting and retaining shoppers is the goal of every company. Understanding and serving consumers' needs is the prerequisite for this. Buynomics' unique and cutting-edge Virtual Shoppers AI predicts customer behavior with unmatched precision.

Find out how our innovative solution optimizes your decision-making process - saving you money, time, and resources.

Hear from practitioners unlocking the future of commercial decisions

Customers use Buynomics to stress test pricing, promotion, and portfolio decisions, before they reach the market. By running forward-looking scenarios commercial teams quantify incrementality, anticipate competitive impact, and embed data-driven decision-making into commercial planning.

Explore customer stories
Buynomics helps us optimise our portfolio to drive volume growth, not just cash. Now we can evaluate the impact on profit and revenue within the tool in hours.
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Tino De Oliveira

Net Revenue Manager Group Head, The Compleat Food Group
The simplest way to think of Buynomics is it's a what-if machine. You can put in multiple scenarios and questions around price and promotion, and NPD delists. That changes the game and gives you so much more power, knowledge, and context to bring to retailers.
Calum Burns

Calum Burns

Category Manager, Harry's
Buynomics is a one-stop shop for modeling pricing, promotion, and PPA. We can run multiple scenarios very quickly and get key outcomes, and the platform is extremely intuitive to use.
Emily Dixon

Emily Dixon

Senior Revenue Growth Manager, Lindt & Sprüngli
Now we actually have a tool that is founded in data, that uses AI, that has all of the virtual shoppers that are out there being modeled around what the impact might be if we take these actions.
Mike Giambra

Mike Giambra

Head of Commercial Strategy, pladis

Webinars

March 04 2026

Making RGM Matter in Brand-Led Organizations with L’Oréal

Making RGM Matter in Brand-Led Organizations with L’Oréal

On Demand Webinar

AI in RGM: Separating Hype from Effective Decision-Making

AI in RGM: Separating Hype from Effective Decision-Making
 
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Free Webinar

Data Mastery: From Chaos to Clarity in RGM Decision-Making with Wells Enterprises

February 11 2026, at 6 PM CET | 12 PM EST

 
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Free Webinar

Building Forward-Looking RGM Capability: Lessons from Supporting 40+ Markets

On Demand

RGM Academy

Price Pack Architecture: From OBPPC to Global Roadmap

This course shows you how to move from scattered Price Pack Architecture (PPA) tweaks and isolated willingness-to-pay conjoint studies to a single, coherent PPA program that sits at the centre of commercial decision-making. The next cohort opens March 3, 2026.

Article

Scaling RGM: What You Can Learn from Nestlé’s RGM Journey

December 19, 2025

Guide

The Future of RGM Report 2026

November 04, 2025

The Future of RGM Report 2026
Article

Scaling RGM: What You Can Learn from Nestlé’s RGM Journey

June 12, 2025

Guide

The Future of RGM Report 2026

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Your RGM Partner

Committed to long-term value creation

Buynomics is more than a platform. We are your partner in Revenue Growth Management. Work with our team of senior experts who understand the realities of CPG: Former consultants, revenue growth specialists, and data scientists who have been on your side of the table. From defining the right questions to turning insights into decisions, we work side-by-side with your organization to ensure results that scale and last. Because sustainable revenue growth is not delivered by tools alone, it’s built through partnership.

Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value
Buynomics Customer Value

9/10

customer satisfaction score (CSAT)

 

“We were looking for a partner to help us with our journey, and we really fostered a great relationship with the Buynomics team. We’re getting a great tool, but we’re also working with a great team.”

Emma Swiers, Manager NRM, Dr. Oetker

9/10

customer satisfaction score (CSAT)

"The Buynomics team has been great to work with. They’ve helped us not only understand how to use the tool, but also supported us with real business questions when we needed analysis done. From elasticities to modelling PPA initiatives, they’ve been a strong partner throughout."

Senior RGM Leader

Global food & beverage manufacturer

"The support from the Buynomics team has been excellent. Whenever we’re unsure how to approach something, they’re quick to step in and help. The tool itself gives us a real edge in retailer conversations: we’re walking into meetings with information they haven’t seen before."

 

Category Manager

Global FMCG company

“The team is very available and supportive whenever we need help. The tool is good value for money - useful, accurate, and easy to use.”

 

Revenue Growth Manager

Global beauty company

"We were looking for a partner to support us on our journey, and we’ve built a strong relationship with the Buynomics team. We’re getting a great tool, but just as importantly, we’re working with a team we trust."

 

NRM Manager

International FMCG company

Interested in upgrading your commercial decision-making?

Buynomics' software serves as a single source of truth for all shopper-centric decisions on pricing, promotion, mix, trade terms, and portfolio.

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2-4% profit
impact*

Achieve up to 4% higher profit in your business by making more shopper-centric commercial decisions.

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Up to 95%
predictive accuracy*

Gain insights you can trust. Buynomics is the only solution that forecasts shopper behavior with up to 95% accuracy. 

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80% faster
decision-making

Reduce the time spent on manual analysis by up to 80%. Integrate various data sources and get best-in-class predictive accuracy.

 

*Depending on data quality and completeness