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The Pricing Model Revolution
with Danilo Zatta


In our series Buynomics.Talks, we speak with fascinating guests from the pricing and revenue management world. In a conversation with our co-founder Dr. Ingo Reinhardt, they share their ideas and insights from their specific area of expertise.

In this episode, our guest is Danilo Zatta, Head of Sales, Pricing & TopLine Strategies, Partner at Valcon. He wrote the book "The Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline," delivering an exciting and transformative roadmap to building an expansive competitive advantage with innovative pricing models.

Watch now as we discover how to choose the latest monetization approaches for your products and how to execute the one that makes the most sense for you and your business.