Other Industries

Grow revenue in any market with AI-powered pricing intelligence

Today's buyers are more informed, more connected, and faster to switch than ever before. Across industries, companies face the same core challenge: understanding what customers truly value and translating that into the right offer, at the right price, in the right channel.

With Buynomics' Virtual Shoppers AI, you move beyond assumptions and historical data. Simulate the impact of pricing, portfolio, and promotion decisions across your market and understand the revenue implications in minutes. Whatever your industry, turn customer data into actionable insights and make smarter commercial decisions with confidence.

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Key challenges telecom companies face

Continuous optimization & price changes

With inflation, immense competition, and changing consumer trends, companies are under constant pressure to launch new products or change their prices. Instead of annual reviews, companies need to conduct continuous analyses to anticipate impactful developments while optimizing product life cycles.

Importance of promotions

Many companies offer free plans or trial periods to give consumers a taste of what their service provides. Also, promotional activities with discounts or special features for a limited time can be helpful methods to get attention and convert prospects into customers. Knowing which promotion type and conditions work best for a specific target audience is a challenging task that requires advanced insight tools.

Need for profitable & transparent solutions

Most companies operate in sectors with vigorous competition. Intensive research and demand for transparent production and logistics processes increasingly influence buying behavior. Under such challenging conditions, insightful and reliable data are essential for turning business decisions into profitable and sustainable solutions.

One platform,
every revenue lever

Best pricing solutions

Make optimized pricing decisions with our Virtual Shoppers AI. Quickly discover how real shoppers react to price changes to define your optimal price points. Get faster and more profitable results that consider your market situation, all cross-effects, and external factors like competitors' offers.

Smart promotional planning

Plan all your promotional activities upon accurate customers’ preferences. Easily understand how different promo types, such as 2-for-1 or a 50%-off discount, are perceived by your customers. Leverage the power of your data and get clarity on your most effective promotion - taking into account your competitors' actions & market changes.

Optimized product & portfolio decisions

Explore the ideal balance of your product & portfolio mix by quickly customizing any combination of value drivers. May it be the weight of a yogurt package or the data volume of a mobile phone contract - use your Virtual Shoppers to understand actual needs. Improve your decision-making process and maximize your revenue with fast & holistic solutions for comprehensive action plans.

Base Your Decisions on Your Customers’ Behavior

Buynomics’ proprietary Virtual Shoppers AI was developed to serve as the foundation for shopper insights and commercial decision-making. It enables you to run agent-based simulations to predict your shopper behavior with precision.

Understanding shoppers Willingness-to-Pay

Trained on your data, each Buynomics Virtual Shopper is equipped with an individual set of preferences for different brands, flavours, packsize, brand and other.

Predict your shopper behavior with 95% accuracy*

Each time you run a “what if” simulation in the Buynomics platform, virtual shoppers can replicate actual buying patterns with 95% accuracy.

*Depending on data quality and completeness

Gain up to 4% profit

Achieve up to 4% higher profit* in your business by making more shopper-centric commercial decisions.

Buynomics helps us optimise our portfolio to drive volume growth, not just cash. Now we can evaluate the impact on profit and revenue within the tool in hours.

Tino De Oliveira

Net Revenue Manager Group Head, The Compleat Food Group

The simplest way to think of Buynomics is it's a what-if machine. You can put in multiple scenarios and questions around price and promotion, and NPD delists. That changes the game and gives you so much more power, knowledge, and context to bring to retailers.

Calum Burns

Category Manager, Harry's

Buynomics is a one-stop shop for modeling pricing, promotion, and PPA. We can run multiple scenarios very quickly and get key outcomes, and the platform is extremely intuitive to use.

Emily Dixon

Senior Revenue Growth Manager, Lindt & Sprüngli

Now we actually have a tool that is founded in data, that uses AI, that has all of the virtual shoppers that are out there being modeled around what the impact might be if we take these actions.

Mike Giambra

Head of Commercial Strategy, pladis

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Other Industries

Grow revenue in any market with AI-powered pricing intelligence