Four levers, one morning: bring a margin challenge, leave with a tested answer.
Invite only, limited spots.
Cost pressure is easy to describe and hard to answer. Most commercial teams know their margin is being squeezed. Far fewer can say which lever to pull first, or what it costs them if they pull the wrong one.
This half-day session works through that question with senior participants and four levers: price, promo, pack-price architecture and mix. It opens with a roundtable on where margin is actually leaking in your business, then moves into working groups.
Each group takes one lever, builds a hypothesis against a live challenge, and tests it in Buynomics before lunch. Every group closes by presenting the single move that produced the best result, and defending it to the room.
No slides beyond the first fifteen minutes.
We're keeping the room small, so the discussion stays useful. Places are allocated in order of registration.