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Gain more insights with access to our articles, events, case studies, and glossary of industry terms.
Upcoming Live Event

Streams October 31, 2024
3:00 PM CET

Webinar: Pricing Horror Stories

Latest articles

Buynomics Receives 2024 POI Best-in-Class Category Distinction
Buynomics Receives 2024 POI Best-in-Class Category Distinction
Buynomics receives 2024 POI Best-in-Class Distinctions for its AI-powered RGM solutions that enhance commercial decision-making and market predictions.
How RGM Teams Master Change Management to Drive Revenue Growth
How RGM Teams Master Change Management to Drive Revenue Growth
Discover how RGM teams, like Orkla's, master change management to drive revenue growth through cross-functional collaboration and advanced analytics.
Mastering Promotions: Essential Strategies and Insights
Mastering Promotions: Essential Strategies and Insights
Learn how FMCG companies leverage promotions to drive sales, enhance brand visibility, and optimize revenue using advanced AI technologies.
The Power of Price Pack Architecture for Revenue Growth
The Power of Price Pack Architecture for Revenue Growth
In this article, we explore Price Pack Architecture and its impact on revenue growth management (RGM).
Revenue Growth Management Redefined
Revenue Growth Management Redefined
Learn what matters when maturing your RGM department! How to transition from descriptive to prescriptive analytics for optimal decision-making.
Unilever’s Strategy for Long-Term Revenue Growth
Unilever’s Strategy for Long-Term Revenue Growth
Learn from Unilever on how to transform your Revenue Growth Management with a triple-win approach, value-based pricing, and long-term strategic thinking.

Event recordings

Webinar: From Descriptive to Prescriptive Analytics in RGM
Webinar: From Descriptive to Prescriptive Analytics in RGM
Discover how to enhance your RGM strategy with advanced analytics in this webinar. Learn about prescriptive tools like our new Decision Guide. Watch now!
Webinar: Mindset Shift in RGM—From Independent Tools to Holistic Solutions
Webinar: Mindset Shift in RGM—From Independent Tools to Holistic Solutions
Learn about the shift from independent tools to holistic solutions in revenue growth management and how they can shape strategic decisions for success.
Webinar: Next-Generation Pricing Methods for Sustainable Profit Growth
Webinar: Next-Generation Pricing Methods for Sustainable Profit Growth
Join our webinar to discover how technology can reshape your business's pricing methods for increased competitiveness and profitability.
Webinar: Mastering Pricing Strategy - The Ultimate Guide for Profitable Growth
Webinar: Mastering Pricing Strategy - The Ultimate Guide for Profitable Growth
Explore key strategies in pricing and revenue growth management (RGM) to drive your business's profitability. Watch Buynomics' on-demand webinar now!

Glossary

Confirmation Bias
Understand confirmation bias and how to overcome it. Learn strategies to challenge beliefs and hold yourself accountable for better decision-making.
Competitive Pricing
Discover the ins and outs of competitive pricing, from setting optimal price points to avoiding pitfalls.
Time Pressure Bias
Learn about the time pressure bias and how it affects decision-making. Discover how to spot and navigate time pressure tactics for better outcomes.
The Power of Free
Discover the Power of Free concept and how it influences consumer behavior, along with its potential drawbacks.

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