RGM Myths Unwrapped: Naughty or Nice? (Buynomics Christmas Special)
Wrap up the year with a festive dose of truth-telling in Revenue Growth Management (RGM). In this holiday special, we’ll bust some of the biggest RGM myths still holding companies back, from pricing myths that drain margin to PPA misconceptions that limit growth.
You’ll see why old habits don't pay off and how smarter, AI-powered strategies can deliver the gift of higher profits in 2026. In this session, you’ll learn:
The most common RGM myths and why they persist
How these myths hurt margins and decision-making
How to replace outdated thinking with data-driven, shopper-centric strategies.
Whether your 2025 decisions have been naughty or nice, you’ll leave with a clear path to better RGM in the year ahead. Register now for free!