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Buynomics RGM Academy
Designed for RGM Leaders | Led by Industry Experts

Future-proofing RGM with AI

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Module 01: How AI Is Changing RGM

Explore how AI is reshaping Revenue Growth Management from reactive planning to proactive, insight-led strategy. 

Hear from Course Host Ivan Tretyakov and senior RGM leaders at Unilever and Ajinomoto on what’s changing, why it matters, and how to prepare your approach for the shift.

 

Module 02 | Now Live

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Types of GenAI and Which Fits for RGM

Distinguish between different types of GenAI and their strategic relevance to RGM. Explore how simulation-based, integrated solutions can elevate your RGM strategy and empower you to make forward-looking, commercially sound RGM decisions.

Module 03 | Now Live

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Integrating AI Tools into Your Tech Stack

Lead change with a structured approach to AI adoption. Overcome resistance, align stakeholders early, and avoid pitfalls with proven strategies for building trust, capturing early wins, and laying the groundwork for trust and adoption.

Module 04 | Now Live

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How to Develop and Lead Multi-Year RGM Strategies with AI 

Lead long-term RGM strategy with confidence. Discover how to embed and scale AI solutions into your strategic planning cycles, align all RGM levers, and define the metrics that demonstrate meaningful business impact over time.

Module 05 Launches | 02/10/2025

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Sustaining Change After Implementation 

Ensure long-term success. Discover how to integrate AI-driven approaches into your organization's workflow and maintain team alignment beyond the initial rollout. Learn what it takes to turn short-term wins into long-term transformation at scale.

Module 06 Launches | 16/10/2025

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Insight to Action

Turn insight into action. Learn how to apply what you've learned, evaluate fit for your organization, and identify the right partner to support your AI-enabled RGM transformation

Featuring

Expert Speakers

Gain insight from industry leaders with experience driving AI-based RGM innovation at global organizations like Unilever and Ajinomoto. Our featured speakers bring:

  • Firsthand perspective on moving from reactive to proactive RGM with the help of AI
  • Practical examples of breaking down silos to embed AI across functions
  • Real-world lessons in overcoming adoption challenges and building trust in AI-driven decision-making
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Ivan Tretyakov

Course Host
Director Product Innovation, Buynomics,
ex-Danone Head of PRGM

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Dr Ingo Reinhardt

Co-founder and Managing Director, Buynomics

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Nuno Alexandre

Global Head of Customer Operations and Planning, Unilever

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Harry Ergan

Vice President, Head of Revenue Growth Management (RGM), Ajinomoto Foods

Haja

Haja J Deen

Founder at Al Navi,
ex-pladis Global Data & Analytics Director

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Doug Hampshire

Head of Customer Value,
Buynomics

Explore Our Webinars

From Zero-Sum to Triple-Win in RGM

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In this webinar, Buynomics Co-Founder Dr. Ingo Reinhardt and Product Expert Tim Schneider show how leading companies are using AI-driven simulation to break this trade-off—and unlock value for all three players in the commercial ecosystem.

Turning Insights into Action with BIC

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Join industry leaders Kelly Rolader, Global Vice President of Revenue Growth & Development at BIC, and Mario Königsfeld, VP of Revenue at Buynomics, as they discuss how, in today's fast-paced market, data is essential for making profitable and strategic decisions.

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How is AI Transforming
RGM?

Explore the core shifts redefining RGM and what it takes to become the Revenue Leader of Tomorrow: greater automation, forward-looking decision-making, and a more strategic role for RGM leaders within your organization.

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Choosing the Right Type of
AI for RGM

Not all AI delivers strategic value. Understand the difference between generic AI tools and RGM purpose-built AI solutions. Plus, learn why simulation-led, integrated approaches are key to success for leading RGM teams.

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Integrating AI Tools Into Your
RGM Tech Stack

Discover the best practices for embedding AI into everyday decision-making, which extends beyond just toolsets.  Align your organization, support long-term adoption, and drive lasting change.

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Leading Multi-Year RGM
Strategies With AI

Strengthen your long-term planning by applying AI to simulate outcomes, sharpen decision-making, and gain greater confidence in the broader impact of your RGM strategy.

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Managing Change and
Driving Adoption

Get a blueprint  to transform how your RGM team operates with AI, from securing stakeholder buy-in to overcoming internal resistance and embedding new ways of working.

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From Learning to Implementation:
Next Steps

Turn insight into impact. Learn how to evaluate your current setup, make the case for AI-driven RGM, and lead your organization from a reactive to a proactive approach, unlocking future-proof RGM.