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Upcoming Live Event

Streams January 22, 2025
3:00 PM CET

Webinar: Tackling Rising Costs to Protect Margins in 2025

Latest articles

Rethinking PPA Strategy: Lessons from Industry Leaders

Rethinking PPA Strategy: Lessons from Industry Leaders

Learn how to build an effective Price Pack Architecture strategy using AI and data-driven insights to optimize pricing, portfolio mix, and pack sizes.
Turning Commodity Price Volatility into CPG Advantage

Turning Commodity Price Volatility into CPG Advantage

Explore key drivers of commodity price volatility and learn how revenue teams can respond with smarter RGM strategies to protect margins and gain an edge.
Navigating the Tariff Impact: Key Shopper-Facing Strategies Unpacked

Navigating the Tariff Impact: Key Shopper-Facing Strategies Unpacked

Discover our practical guide for RGM teams looking to stay agile and effective in a landscape shaped by ongoing tariff impact pressures.
Turning Data-Driven RGM Insights into Action: Lessons from BIC

Turning Data-Driven RGM Insights into Action: Lessons from BIC

See how BIC turns data into action with data-driven RGM insights. Learn how to elevate your RGM strategies by turning data into action that drives growth.
Buynomics Secures $30M in Series B Funding

Buynomics Secures $30M in Series B Funding

Next-generation Revenue Intelligence Software Buynomics Secures $30M Million in Series B Funding to Expand AI-driven Commercial Operating System.
The Revenue Manager of Tomorrow: Why RGM is Changing and How to Adapt

The Revenue Manager of Tomorrow: Why RGM is Changing and How to Adapt

Discover the challenges facing the CPG industry, how the role of Revenue Manager is evolving because of this, and what you need to do to stay ahead, here.

Event recordings

Webinar: 2023 Pricing Tools—From Excel to SaaS (part 2)

Webinar: 2023 Pricing Tools—From Excel to SaaS (part 2)

In this webinar about pricing tools, you will learn how to unlock pricing limits, embrace SaaS solutions, and master new tools and trends.
Webinar: Pricing Horror Stories (Halloween Special 2023)

Webinar: Pricing Horror Stories (Halloween Special 2023)

In this special webinar, you will learn all about the most common myths and misconceptions about pricing so you don't make them in the future.
Buynomics.Talks: The Invisible Game with Kai-Markus Mueller

Buynomics.Talks: The Invisible Game with Kai-Markus Mueller

In this episode of Buynomics.Talks, we present a hands-on guide to the hidden dynamics that influence the outcomes of most business deals.
Webinar: Pricing Methods - The Toolkit for Maximizing Profits

Webinar: Pricing Methods - The Toolkit for Maximizing Profits

This webinar shows the existing limitations of current pricing methods and how novel technologies can help overcome these limitations and increase profits.

Glossary

Confirmation Bias

Understand confirmation bias and how to overcome it. Learn strategies to challenge beliefs and hold yourself accountable for better decision-making.

Competitive Pricing

Discover the ins and outs of competitive pricing, from setting optimal price points to avoiding pitfalls.

Time Pressure Bias

Learn about the time pressure bias and how it affects decision-making. Discover how to spot and navigate time pressure tactics for better outcomes.

The Power of Free

Discover the Power of Free concept and how it influences consumer behavior, along with its potential drawbacks.